Our Leadership

Guided by experience, driven by results. RRUP Advisory is led by seasoned finance professionals with decades of experience in corporate treasury, project finance, and strategic advisory. We bring institutional-grade financial strategy and hands-on execution support to growing businesses, helping you navigate complexities and achieve sustainable growth.

Founder and CEO

Urvi Dave

MBA (Finance) | Project and Real Estate Finance

A results-driven finance professional with an MBA in Finance and over 5 years of experience in project and Real Estate Finance. Skilled in structuring project finance, financial analysis, regulatory compliance, and liaising with banks, financial institutions, developers, and regulatory authorities.

Possesses strong expertise in project funding, cash flow planning, financial modelling, due diligence and loan documentation. Experienced in coordinating with legal, technical, and sales teams to ensure timely execution of financing and regulatory requirements for residential and commercial real estate projects.

Key Strengths & Capabilities:

Real Estate Project Finance Project Cash Flow Analysis Financial Modelling & Feasibility Studies Debt Syndication Support Loan Documentation & Bank Coordination Due Diligence & Risk Assessment MIS Reporting & Financial Planning Stakeholder & Client Relationship Management Regulatory and Statutory Compliance

Known for analytical thinking, attention to detail, and the ability to deliver effective financial solutions while ensuring compliance with applicable regulations. Dedicated to supporting developers and businesses in achieving efficient project execution and sustainable financial growth.

Mentor

Premesh Dave

Chartered Accountant

Premesh Dave is a Chartered Accountant with over 20 years of post-qualification experience across corporate treasury, international trade finance, banking relationships, corporate finance, and strategic working capital management.

Corporate Treasury Operations International Trade Finance Banking Relationship Management Corporate Finance & Debt Syndication Foreign Exchange Risk Management Strategic Working Capital Management
Premesh Dave

Demonstrated Track Record

Leveraging deep industry experience to bring institutional-grade financial strategy to every client engagement.

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Treasury & Working Capital Management

Proven track record of managing massive working capital portfolios (₹600+ Crores), optimizing daily cash flows, and securing long-term institutional funding (e.g., ₹160 Crores via IFC / World Bank Group).

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Forex & Cross-Border Trade Finance

Extensive experience directing high-volume import/export forex operations (₹2000+ Crores annually), structured trade finance, and international project loan tie-ups.

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Corporate & Project Finance

Specialized in debt syndication, rigorous financial modeling (IRR/NPV), formulating Project Information Memorandums, and managing complex banking consortium formations.

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Strategic Financial Leadership

Over two decades of experience initiating robust financial processes, evaluating project profitability, and driving sustainable financial growth for large-scale multinational conglomerates.

Throughout his career, Premesh has held senior financial leadership positions, including Head of Treasury, with some of India's leading corporate groups in the FMCG and manufacturing sectors. His professional journey includes managing multi-currency treasury operations, arranging working capital and debt syndication facilities, leading foreign exchange risk management programs, and navigating complex banking compliance requirements.

Under his mentorship, RRUP Advisory operates with a clear objective: to bring institutional-grade financial strategy and hands-on execution support to growing businesses, entrepreneurs, and finance teams seeking a trusted advisory partner.

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"The best way to ensure organizational success is to delight the customer. Trust is the key. The work environment must encourage pride in both personal and organizational accomplishments."

Mentorship Philosophy